Safe Ride Solutions

A New Solution to the DUI Prevention Problem

National Highway Traffic Safety Administration (NHTSA) reports show that 13,846 people died in 2008 due to an alcohol-related incident. The costs associated with driving under the influence (DUI) are staggering – the emotional cost of injuring someone, the potential loss of job or income, the reality of jail time and an average cost of $10,000 per offense. It’s not worth the risk; Safe Ride Solutions and Lifeloc are offering a proactive alternative.

Lifeloc Technologies, Inc. and Safe Ride Solutions announced a coordinated driving under the influence (DUI) prevention effort for professionals, corporations and private citizens concerned about the dangers of drinking and driving.

According to Gary Lawrence, CEO of SRS, a nationwide safe ride service, the new effort works on three levels: education, self-monitoring and transportation solutions. "We provide DUI prevention education to individuals, organizations and corporations. Part of that education is to understand and manage one’s breath alcohol content (BAC) through self-monitoring using a breathalyzer," said Lawrence. "LifeGuard® is the only consumer breathalyzer to use proven law enforcement technology making it the only one we trust. Finally, when someone discovers they are unsafe to drive we arrange for a trained, professional driver to pick them up and take them home in the comfort of their own vehicle."

This partnership is powerful because it combines education with self–monitoring and the ultimate convenience of a safe and discreet ride home. "There is great synergy between our two companies," said Knott. "The LifeGuard® personal breathalyzer provides law enforcement grade BAC measurement accuracy. All SRS’s drivers are active or honorably retired members of public safety. These drivers can be trusted to provide a secure, safe and confidential service to get you and your car home." For additional information on Safe Ride Solutions programs for individuals, associations and corporations, please contact Gary Lawrence or visit the Safe Ride Solutions corporate site at www.saferidesolutions.net.

About Safe Ride Solutions

Safe Ride Solutions (SRS) is the only nationwide safe ride service in the United States. SRS works with corporations and organizations to assist them in reaching a new level of corporate/social responsibility by providing them with a proactive measure to get their people home safe after drinking. Safe Ride Solutions operates in 30 states throughout the United States. To contact Safe Ride Solutions, please visit www.saferidesolutions.net or call 208.938.4500.

About Lifeloc Technologies, Inc.

Lifeloc Technologies, Inc., is a leading global designer and manufacturer of personal and professional portable breath alcohol testers commonly known as "breathalyzers." More than 35 countries currently utilize Lifeloc’s breath alcohol testing equipment for workplace, law enforcement, education and corrections testing. For more information on Lifeloc, please visit www.lifeloc.com or call 1.800.722.4872.